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LG MOMENT OF THE YEAR 2010 COMPETITION LAUNCHED

12 November 2010 Von: LG Electronics, Inc.

Abu Dhabi, 12 November 2010: LG Electronics (LG), a global leader and technology innovator in consumer electronics, unveiled its selection for the 2010 LG Moment of the Year at the Yas Marina Circuit in Abu Dhabi today.
The LG Moment of the Year competition, run in partnership with the Formula One Teams Association (FOTA), takes place for the second year running and comprises of a selection of ‘moments’ chosen from each Formula 1™ race weekend throughout the season.
All 19 moments will be available for review on www.lg.com/f1 from 15th November 2010 with Formula 1™ fans worldwide able to vote for their favourite moment of the season. The winner will be announced at the Autosport Awards in London on 5th December, with the LG Moment of the Year award being given out during the ceremony.
Each moment will also be available for auction, in the form of a one-off autographed print of the moment, with proceeds going to F1 in Schools™, the global engineering competition aimed at students aged 9 to 19 years. Two additional prints will also be available for auction; one commemorating this season’s Constructors Champions and the other celebrating the 2010 Drivers’ World Champion.
Formula 1™ team Force India won the inaugural vote in 2009, thanks to their efforts at the 2009 FORMULA 1 ING BELGIAN GRAND PRIX, which prompted fans worldwide to vote for them as their LG Moment of the Year.
Andrew Barrett, VP Global Sponsorship for LG Electronics, said: “As part of LG’s global Formula 1 program, we are conducting our second annual LG Moment of the Year competition, voted for by fans. In our very low key first year over 80,000 people voted for the Force India ‘Belgium GP’ Moment in 2009. Given how successful the competition was that year, we have increased its reach noticeably in 2010 with increased promotion globally; its own dedicated micro-site and its official award which will be given out at the prestigious Autosport. This year, we are also giving voting fans a chance to bid for one-of-a-kind prints of each moment, autographed by the F1 drivers featured in them. We are all eager to see which moment fans will choose from this thrilling Formula 1 season.”